{"id":8111,"date":"2025-09-15T09:33:50","date_gmt":"2025-09-15T08:33:50","guid":{"rendered":"https:\/\/www.thetawelle.de\/?p=8111"},"modified":"2025-10-15T11:57:38","modified_gmt":"2025-10-15T10:57:38","slug":"the-agenda-setting-function-of-mass-media","status":"publish","type":"post","link":"https:\/\/www.thetawelle.de\/?p=8111","title":{"rendered":"The Agenda-Setting Function of Mass Media"},"content":{"rendered":"<p><a href=\"https:\/\/www.thetawelle.de\/wp-upload\/Donald_L_Shaw__Maxwell_McCombs.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.thetawelle.de\/wp-upload\/Donald_L_Shaw__Maxwell_McCombs-300x199.png\" alt=\"\" width=\"300\" height=\"199\" class=\"alignright size-medium wp-image-8113\" srcset=\"https:\/\/www.thetawelle.de\/wp-upload\/Donald_L_Shaw__Maxwell_McCombs-300x199.png 300w, https:\/\/www.thetawelle.de\/wp-upload\/Donald_L_Shaw__Maxwell_McCombs.png 756w\" sizes=\"auto, (max-width: 300px) 85vw, 300px\" \/><\/a><\/p>\n<blockquote><p>In choosing and displaying news, editors, newsroom staff, and broadcasters play an important part in shaping political reality. Readers learn not only about a given issue, but also how much importance to attach to that issue from the amount of information in a news story and its position. In reflecting what candidates are saying during a campaign, the mass media may well determine the important issues&#8211;that is, the media may set the &#8222;agenda.&#8220; of the campaign.<\/p><\/blockquote>\n<p><strong>Sources:<\/strong> <a href=\"https:\/\/www.researchgate.net\/publication\/209410047_The_Agenda-Setting_Function_of_Mass_Media\">Maxwell Mccombs, Donald L. Shaw<\/a>, <a href=\"https:\/\/blog.subhayan.com\/2018\/09\/the-individual-in-communication_25.html\">The Individual in Communication Research: Part IV<\/a><\/p>\n<p><strong>ENGLISH PDF:<\/strong> <a href=\"https:\/\/www.thetawelle.de\/wp-upload\/McCombsShaw1972.pdf\">McCombsShaw1972.pdf<\/a><br \/>\n<strong>GERMAN PDF:<\/strong> <a href=\"https:\/\/www.thetawelle.de\/wp-upload\/McCombsShaw1972_de.pdf\">McCombsShaw1972_de.pdf<\/a> (Autotranslated by deepl.com)<\/p>\n<h2>Historic website of McCombs<\/h2>\n<p><a href=\"\/wp-upload\/maxwell_mc_combs_website_1998.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/wp-upload\/maxwell_mc_combs_website_1998.jpg\" alt=\"\" width=\"833\" height=\"2289\" class=\"alignnone size-full wp-image-8168\" srcset=\"https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998.jpg 833w, https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998-109x300.jpg 109w, https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998-373x1024.jpg 373w, https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998-768x2110.jpg 768w, https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998-559x1536.jpg 559w, https:\/\/www.thetawelle.de\/wp-upload\/maxwell_mc_combs_website_1998-745x2048.jpg 745w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/a><\/p>\n<h2>His book<\/h2>\n<p><iframe frameborder=\"0\" scrolling=\"no\" style=\"border:0px\" src=\"https:\/\/books.google.de\/books?id=WVz-AQAAQBAJ&#038;lpg=PR9&#038;ots=UBVBpKw-PH&#038;lr&#038;hl=de&#038;pg=PP1&#038;output=embed\" width=\"100%\" height=650><\/iframe><\/p>\n<p>see also on <a href=\"https:\/\/archive.org\/details\/communicationdem0000unse_u0y2\">WebArchive<\/a>.<\/p>\n<p><small><strong>Why do I blog this?<\/strong> The current landscape of our society invokes the question: Who or What is the mass media right now? The truth found in this article might be helpful to understand what is going on right now.<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In choosing and displaying news, editors, newsroom staff, and broadcasters play an important part in shaping political reality. Readers learn not only about a given issue, but also how much importance to attach to that issue from the amount of information in a news story and its position. In reflecting what candidates are saying during &hellip; <a href=\"https:\/\/www.thetawelle.de\/?p=8111\" class=\"more-link\"><span class=\"screen-reader-text\">\u201eThe Agenda-Setting Function of Mass Media\u201c <\/span>weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67,9,108,26,122],"tags":[],"class_list":["post-8111","post","type-post","status-publish","format-standard","hentry","category-english","category-studien","category-geschichte","category-journals","category-politics"],"_links":{"self":[{"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/posts\/8111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8111"}],"version-history":[{"count":3,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/posts\/8111\/revisions"}],"predecessor-version":[{"id":8171,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=\/wp\/v2\/posts\/8111\/revisions\/8171"}],"wp:attachment":[{"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thetawelle.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}